The people you invite into your kitchen are those you know well – people who feel almost like family. They are the people who know you and whom you trust. In the end, “the kitchen” of a nonprofit is where the open and honest planning and communication about the organization’s work happens – where those who know it best come together to help it move forward, be they board members, major donors, or members of the nonprofit’s staff.
To identify which people to “invite into the kitchen” of a nonprofit, I use what Jerry Panas referred to as “the Four W’s”:
These qualities are important and easy to remember, but there are other elements that can help you be selective and deliberate about the people you invite to join in your nonprofit’s mission.
Of the 10 attributes I use to identify people who would be most likely to enhance the work of an organization, these 5 rise to the top:
Highly successful fundraisers begin identifying donors who meet the 4 W’s and who possess the above attributes. Applying these criteria will help you focus deliberately and be selective about whom to invite into your nonprofit’s kitchen.
Consider the recruitment opportunities for your organization that these stats indicate:
Random interesting stats presented monthly from various sources.