International Prospect Research

As global wealth increases, large US nonprofits are starting to research prospects in emerging markets. Most economists agree that Asia will be the wealthiest continent before 2030, but researchers often find it difficult to obtain financial and charitable giving information about international donors. An effective way to reach foreign philanthropists is to find immigrant donors in the U.S. who support nonprofits serving the needs of their fellow immigrants.

An example of this is the Japanese American Community Foundation, which invests in meeting the needs of Japanese Americans. Identifying donors in the U.S. who contribute to JACF establishes a connection between communities in the U.S. and in Japan, allowing researchers to leverage a wealthy social network that could reach prospects overseas.